Creating Opportunities
Todd Ford • June 22, 2022

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Jen and Todd talk about creating opportunities for yourself and/or your team.


Everything begins with focus .


What does an honest effort look like? Is it working on something with focus for 6, 12, 18, or 24 months? Are you giving up too soon?


Creating opportunity requires action.


Write out your medium and long-term goals.

How to create effective, measurable, goals.


Forming relationships in advance.


Building good relationships will drive opportunities.


Falling off is OK! Having a bad day, week, month, or even year is something you can overcome when considering the total amount of time some goals will take to reach.


Turning a bad day or year into a positive.


Always be thinking about what's next.


Jen shares an experience from Hello Hair Co about taking a day to yourself.


You're a human being. It's OK to experience a range of emotions.


Focus on your goals and what actually matters.


Go out into the real world and let people know you exist.


The application of knowledge vs. accumulation of knowledge.


Todd shares a story about the gym world and how he mistakenly thought accumulating knowledge would get him ahead.


How Jen created opportunities while taking on a new skill.


Show up, and do the work.


Are you frustrated with your current situation? Have you put in the work? Have you taken action?


The grass isn't always greener.


Self-reflection.


You will have bad days.


Personal responsibility. 


What does taking action look like? 


Trying to be like the salon down the street will only ever allow you to be a watered-down version of the salon down the street and not your own thing.


Get outside of your industry!


Just because you're an employee doesn't mean you can't be your own brand.


PRO TIP: People love to talk about themselves, let them.


There is no secret sauce, sorry.


You need to take action regardless of what you currently know.


Todd talks about reaching out to other business owners and networking.


Find a mentor who can guide you through the process.


Constantly reevaluate. What are your goals? Where are your goals going? Do they align still?


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